Ready to optimise your coaching business for growth?

A business that has focus, presence and seamless systems to support your growth.

Let’s build a coaching business that works for you.
Not the other way around.

Whether you need clarity, a professional brand, smoother systems or ongoing support, Kait creates tailored solutions that help you focus on what you do best—coaching. No more overwhelm, no more guesswork—just a business designed to grow with ease.

Reduce repetitive tasks

Be more efficient

Use technology efficiently

Simplify client onboarding

Prevent burnout

Stay organised

Strengthen brand presence

Cut costs

Reduce bottlenecks

Scale with ease

You're a coach with a clear vision, ready to grow your business—but the behind-the-scenes work is slowing you down. Maybe you’re struggling to turn ideas into a solid plan or you’re feeling stuck without a brand that truly represents you or drowning in admin that takes time away from coaching. With the right strategy, systems, and support, your coaching business can run smoothly—giving you the freedom to do what you do best.

You don’t have to figure it all out alone.

Organised. Calm. Problem-solver.

I’m Kait, the person behind sunday!

With over 10 years of operational experience—including as the Operations Director at the UK’s highest-rated coaching firm—I know what it takes to build a coaching business that runs smoothly and scales with ease.

I’ve worn many hats—Operations Director, Production Manager, Communication Designer, Optimisation Manager—but the common thread is clear: I help people streamline, optimise, and build businesses that work smarter, not harder. I specialise in leveraging technology, systems, and structure to free up your time, so you can focus on what you do best—coaching.

I work remotely, intelligently, and empathetically with coaches and business owners globally, bringing calm to chaos and helping them turn their big ideas into action.

Whether your goal is to attract more clients, automate the admin, or create a business that supports your lifestyle, I’m here to help you make it happen.

Your (future) coaching business

Get organised.
Spend time doing what you love.

Find time to write that book you’ve been meaning to.
Take your kids for the camping weekend that you promised them.
Read the end of the book you put down a year ago.

SERVICES

The Plan

Get Clear, Get Focused, Get Moving
A structured session to create your coaching business strategy, framework, and roadmap. No more guesswork—just a clear plan to help you grow with confidence.

    • you’re just starting out and need a roadmap for success

    • you are feeling overwhelmed and need clarity on your next steps

    • A step-by-step strategy

    • A clear, actionable business plan

    • Confidence to take immediate action

The Design

Create a Brand That Reflects You
A complete branding and website package that gives your coaching business a polished, professional online presence—one that attracts and converts clients.

    • you want to build an authentic, professional brand

    • your current website or branding isn’t doing you justice

    • you’re ready to stand out and showcase your expertise

    • A custom-designed brand identity

    • A professional, easy-to-navigate website

    • A website speak to your ideal clients

The Build

Build Your Business for Efficiency
A back-office platform set-up to automate and streamline the daily admin work—so you can focus on coaching instead of operations.

    • you’re struggling with inefficient systems and time-consuming admin

    • you want to reduce manual tasks and free up more time

    • you need a simple, effective platform that supports your business

    • an affordable back-office system to manage clients, scheduling, and payments (just $47/month)

    • effortless automation that saves time and reduces stress

    • a business that runs smoothly, even when you’re busy coaching

Trusted by coaches around the world

Bruna De Palo

Neuroscience-based Executive & Team Coach, PCC & Facilitator

Katrin Mantay

Business Mentor
CTI trained, ICF PCC accredited

Jen Bulkowski

Leadership Development Coach & Founder at Luma, CPCC, ACC

Jardena London

CEO, Author, Speaker, Business Transformation Consultant

Sarah Lang

Executive Leadership Coach & Facilitator, MA, CPCC, PCC

Marisa Guthrie

Business Coach & Mentor, group and individuals

Working with Kait.

Frequently asked questions

    1. The Plan: A 2-hour workshop that walks you through your business strategy and plan and provides you with a 12-week roadmap to work keep you focused and moving forward.

    2. The Design: Refresh your brand and strengthen your brand presence with a beautifully designed Squarespace website and branded assets, and branded templates to make you stand out.

    3. The Build: Simplify and streamline your client onboarding with Paperbell; introduce lead funnels and communication tools; plot out processes and manage projects; integrate your tools; simplify your systems.

  • Yes.

    There are two branches of retainer work:

    1. Bolt-on Design
      Retain a half day / month of my time for any design work you need.

    2. Fractional COO
      Retain 1 day / month and I’ll provide consistent, support operational tailored to your needs.

  • Yes!

    Let’s have a conversation to unpack what this might look like for you.

  • I have experience with a wide range of tools for client management, automation, marketing, and operations.

    I make sure that the tools I suggest are aligned to your needs and are not added just for the sake of it.

    These include scheduling platforms, CRMs, email marketing tools, and collaboration software, all tailored to your business needs and budget.

  • I work with coaches at all stages, from new coaches setting up their first systems to established businesses looking to scale or optimise their operations.

  • Yes, I assist with marketing tasks such as email campaigns, social media content scheduling, blog management and designing lead generation workflows to attract and retain clients.

    Additionally, I can create templates for you so that you can onboard a VA to do the heavy-lifting.

  • Unlike a VA, I offer strategic operational support, focusing on setting up and optimising systems that improve efficiency and scalability.

    Our services are tailored to the unique needs of coaching businesses, providing solutions that go beyond task delegation.

  • Results depend on the scope of the project.

    Some tasks, like setting up a CRM or creating workflows, can show immediate improvements, while ongoing support ensures consistent optimisation over time.

  • Absolutely!

    I specialise in creating scalable systems, automating workflows, and developing marketing strategies that allow your business to grow without adding unnecessary complexity.

  • This is based on the complexity and needs of you and your coaching business goals.

    After learning about your requirements, I’ll send a quote that is tailored for you. Larger project work can be phased and spread out over time to allow early-stage business to reap the benefits of sunday’s operational expertise.

    The Plan: from $450

    The Design: from $2500

    The Build: from $100

    Design Bolt-On: $300 (up to 4 hours) / month

    Fractional COO: $1500 (1 full day / month)

Your weekly dose of strategy to help you work smarter, live more and do the things you love.

The Flow.